Protein powder isn’t just for vegetarians, vegans and intense athletes. In fact, the average American consumes far too much animal protein, and plant protein powder can be an excellent alternative. A high quality protein powder can help boost your intake of plant proteins, fiber and omega-3 fatty acids, as well as support immune function and maintain and promote healthy muscle mass and body composition. Not all protein is equal however. In fact, protein quality really comes down to the whole protein package including content levels of amino acids and other nutrients, as well as the nutritional pitfalls associated with certain protein sources such as animal proteins.